We make it mean more!
We’re a Dynamic Team of Creatives
who aim to provide marketing and communications support
to help you gain the EDGE above the rest!
Edge Marketing Inc. is a full-service marketing agency with more than 15 years of combined industry experience, and specializes in strategic communication, research, marketing, advertising, brand management, digital and social media, public and media relations, film and production support, graphic design, project management, event management and grassroots advocacy for various clients.
What sets us apart from the competition is our ability to not just execute marketing tactics, but show companies the importance of full fledged strategic planning and execution that aligns with their company's goals.
Our Founder and Managing Director, Lisa C. Jawahir, is an award-winning marketing and communications professional who served as Chairperson for the Marketing and Communications Committee for the Public Relations Society of America (National Capital Chapter) in Washington D.C., where she was bestowed the "Dark Horse" award title.
Ms. Jawahir has successfully designed and implemented marketing and communications campaigns for major organizations including Carnival Cruise Lines, Princess Cruises, The Caribbean Production Company, Williams New York and Emmy award-winning company, Digital Kitchen. Her work with Digital Kitchen as the Island Producer for the Good Spirits Travel show for Carnival Cruise Lines premiered in April of 2017 and featured award-winning Los Angeles sensation, Matthew Biancaniello.
Her expertise in event management has favored her to effectively engineer and support events in Saint Lucia including serving as an Events Advisory Committee member for the Saint Lucia Hospitality and Tourism Association (SLHTA), where the association's Rhythm and Spice Festival saw a profit for the first time during her tenure.
She served as a Campaign Strategist and Head of Communication for the Kenson Casimir General Elections Campaign, where her candidate won by 2053 votes, the largest margin of victory for any candidate of the Saint Lucia Labour Party.
With her devotion to community service, Ms. Jawahir continues to share her knowledge and experience with young people who desire to be successful. She holds a Masters degree in Strategic Communication from American University, Washington D.C., and currently serves as a Government Senator in the Upper House of the Parliament of Saint Lucia and the Communications Director and National Spokesperson for the Saint Lucia Labour Party.
She has also hosted and produced various television shows and is currently the host of a weekly political and social issues show, For the Record.